How do we address parents and adults at the same time?

With one shared brand and two clearly separated entry points. The core presence stays calm and serious, while the sections for children and adults each get their own images and tone.

Should we explain funding on the website?

Yes, briefly and clearly. Who pays is the biggest hurdle before booking for many parents and patients. A clear overview saves phone calls and removes uncertainty.

How do we show our diploma and DLV membership?

Visibly, but not as a wall of logos. Ideally with the team introduction and near the booking, where trust is needed.

May we show photos of therapy sessions with children?

Only with the parents’ explicit consent and with care. Images of rooms, materials and hands are often just as strong and unproblematic. We plan the imagery so it works without sensitive shots.

What does practice branding for speech therapy cost?

It depends on the scope, from a refresh to a complete presence. After a first conversation we send you a transparent quote with no hidden items.

Point
of Creation

For speech therapy

Practice Branding for Speech Therapy

Practice branding for speech and language therapy that reaches parents as well as adults after a stroke. For therapists with an EDK-recognised diploma and DLV membership.

Speech therapy has two very different audiences: parents worried about their child’s language development, and adults with language, speech, voice or swallowing disorders, often after a stroke or surgery. A presence aimed at only one group feels foreign to the other.

On top of that comes Swiss funding, which is confusing even for those affected. For children, speech therapy is funded via school or a cantonal mandate depending on the canton; for adults with organic disorders it is covered by basic insurance with a doctor’s prescription. A good presence explains these routes in plain language.

Trust comes from visible qualifications: an EDK-recognised diploma or a bachelor in speech therapy, membership of the German-speaking Swiss speech therapists’ association (DLV) and your specialisations, such as stuttering, aphasia, dysphagia or voice. We design these points to reassure, not lecture.

In tone, a speech therapy presence stays calm and approachable. For children it may be playful without becoming childish, for adults clear and respectful. A visual system with two registers under one brand creates exactly this balance.

How we help

Two audiences, one brand

A presence that speaks to parents and adult patients alike, with two registers under one clear system.

Funding explained simply

School, canton or health insurance: who pays for what, presented so nobody feels unsure before the first appointment.

Specialisations visible

Language development, stuttering, aphasia, dysphagia or voice as clear entry points for the people looking for exactly that.

Frequently asked

How do we address parents and adults at the same time?: With one shared brand and two clearly separated entry points. The core presence stays calm and serious, while the sections for children and adults each get their own images and tone.
Should we explain funding on the website?: Yes, briefly and clearly. Who pays is the biggest hurdle before booking for many parents and patients. A clear overview saves phone calls and removes uncertainty.
How do we show our diploma and DLV membership?: Visibly, but not as a wall of logos. Ideally with the team introduction and near the booking, where trust is needed.
May we show photos of therapy sessions with children?: Only with the parents’ explicit consent and with care. Images of rooms, materials and hands are often just as strong and unproblematic. We plan the imagery so it works without sensitive shots.
What does practice branding for speech therapy cost?: It depends on the scope, from a refresh to a complete presence. After a first conversation we send you a transparent quote with no hidden items.

New practice? Admin from the same team.

While we design your brand and website, our sister company Point of Administration takes care of incorporation, accounting, insurance and payroll administration.

pointofadministration.ch ↗

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